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Netscape Browsers Epitaph
Step forward to 1995 - and Netscape is king of the World Wide Web. Almost overnight, the Netscape browsers had obtained over 80% of the burgeoning web browser market. Then, a history-making event … Netscape, a veritable newborn company, goes public. And the crowd goes wild! Their initial float into the market is a rave success, and birth of the now famous ‘Tech Bubble’ is heralded. Along with their loveable mascot “Mozilla” (a combination of the original browser Mosaic and Godzilla), Netscape has become the reigning king of the new “Web”. … and then came Microsoft. Netscapes overnight success opened the eyes of many – and Mr. Gates was certainly not blind to the potential of millions … no … billions of new customers. So he built his own line of browsers – Internet Explorer. Of course, it wasn’t as sophisticated as Netscape, and it wasn’t built in a way that allowed thousands of computer sages to constantly help make improvements. Nope, it wasn’t built that way at all – but it was built into every single copy of Windows operating system. Ouch.
Welcome to 1998. The war between Netscape and Microsoft rages on – but the final casualty is started to become inevitable. Explorer’s market share has grown exponentially while Netscape’s has dwindled. Just when things looked bleakest – another giant of the Internet industry rides to the rescue. Yes! America Online, the mightiest of the mighty new Internet Service Providers, rides out into the storm and comes to Netscape’s rescue with a buyout – hurray!! The beginning of 1999 has these two great forces united. Hope for Netscape is restored and the future is looking bright. Imagine - all those AOL clients using the Netscape browser! What a wonder thing to behold! Remember those days, my friends? You don’t? Well, that’s because it never happened. In a decision which should have been an omen of executive decisions to come, AOL executives decided to forego the unleashing of their newfound fortunes and instead built a stronger bond with – Microsoft.
Sigh, then there was the great calamity of 2000. Our valiant Mozilla team continued to build, continued to strive for greater deeds – while AOL and Time-Warner danced towards each other with lust in their eyes. These two giants of industry decided that a merger was a match that could touch the heavens. But like Icarus with wings of wax, they reached too high and came crashing to the sea as the Tech Bubble which they rode upon finally burst. (This storyteller will abstain from noting which pricks caused that beautiful bubble to pop). And in those dark days, the hopes of our valiant Netscape faded away. Their host was dying and they were a mere shadow of their former selves. |
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